Car selling and buying experience are extremely time-consuming and confusing processes. They consist of boring operations and pain. Cardrop wanted to eliminate all these severities and design the first nationwide car selling and buying experience for the Swedish market.
The challenge was to ensure a perfectly complete, simple, quick and effortless user journey throughout the platform, with minimum interaction in to the selling and buying process.
We spent 784 hours of design research, flows and wireframes, visual design and adaptivity, and visual identity. And as a result, we developed a new nation-wide digital marketplace that allows you to sell or buy your old car without leaving your house.
Seamless user experience is created with the help of Single Page Application, SPA, built with Angular 4. Backend data is communicated to the frontend with the help of API rendering.
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